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xo, hope

This corner of the website is very important to our owner and founder Hope, as blogging was a huge stepping stone to where she is today. Enjoy our various content about social media, entrepreneurship, and more personal topics from hope.

the full post

I knew I wanted to freelance since I was 16. My favorite subject was art, and while painting was my favorite, I quickly fell in love with graphic design, writing, photography, and all sorts of other ways I could express creativity. What I didn’t know at age 16 was that freelancing was a very viable […]

business

May 8, 2019

How to Get Clients as a Freelancer

woman working at her desk with dogs by her side
the full post

Yesterday, Facebook announced how they REALLY feel about posts that specifically ask for engagement (likes, comments, and shares). They’re coining this tactic “engagement bait” and if you’re an avid Facebook user, you’ve seen this all over your news feed.

marketing

December 20, 2017

Facebook says goodbye to engagement bait

the full post

I’ve been known to say “That’s my favorite holiday!” about 5 or 6 different holidays. I absolutely adore 4th of July, Halloween, Thanksgiving, Christmas, and New Year’s Eve. I even love the overpowering and overdone Valentine’s Day. And if it’s National Chocolate Chip Cookie Dough Ice Cream Day, you know I’ll celebrate that, too. But […]

marketing

November 22, 2017

How to use holidays in your social marketing plan

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