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xo, hope

This corner of the website is very important to our owner and founder Hope, as blogging was a huge stepping stone to where she is today. Enjoy our various content about social media, entrepreneurship, and more personal topics from hope.

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Creating promotional/value-add content for your business is SO important, but there’s a common problem with many business owners: They’re not repurposing any of it!  And that’s why some get EXHAUSTED if they’re constantly in “creation mode”. You should never, ever think of your content as “one and done.” I recommend creating evergreen content as often […]

business, marketing

July 9, 2019

How to Repurpose Your Content

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Occasionally, I like to crowdsource on Instagram to help me plan out my content for the coming week or month. So, I created some polls on Instagram Stories to ask what you would rather see FIRST: How to Build a Loyal Audience That Trusts You OR How to Land Partnerships With Your Favorite Brands. 69% […]

business, marketing

June 18, 2019

How to Build a Loyal Audience that Trusts You

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I knew I wanted to freelance since I was 16. My favorite subject was art, and while painting was my favorite, I quickly fell in love with graphic design, writing, photography, and all sorts of other ways I could express creativity. What I didn’t know at age 16 was that freelancing was a very viable […]

business

May 8, 2019

How to Get Clients as a Freelancer

woman working at her desk with dogs by her side
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I shared something on my Instagram Stories about how it still sometimes blows my mind that I escaped my 9-5 cubicle job to work for myself, make more money, and work from home, cuddled up in a blanket most days. I also shared that I now work WAY harder and I work longer hours… but […]

business

April 4, 2019

How To Start A “Side Business” and Grow It Into a Full-Time Career

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