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xo, hope

This corner of the website is very important to our owner and founder Hope, as blogging was a huge stepping stone to where she is today. Enjoy our various content about social media, entrepreneurship, and more personal topics from hope.

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Creating promotional/value-add content for your business is SO important, but there’s a common problem with many business owners: They’re not repurposing any of it!  And that’s why some get EXHAUSTED if they’re constantly in “creation mode”. You should never, ever think of your content as “one and done.” I recommend creating evergreen content as often […]

business, marketing

July 9, 2019

How to Repurpose Your Content

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Occasionally, I like to crowdsource on Instagram to help me plan out my content for the coming week or month. So, I created some polls on Instagram Stories to ask what you would rather see FIRST: How to Build a Loyal Audience That Trusts You OR How to Land Partnerships With Your Favorite Brands. 69% […]

business, marketing

June 18, 2019

How to Build a Loyal Audience that Trusts You

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There have been TONS of social media updates lately. Facebook recently held their conference (which is one of the biggest social media conferences in the world) and announced lots and lots of updates and features they’re testing. Let’s chat about them! Facebook: The layout will actually have a new look! Even the Facebook logo itself […]

marketing

May 13, 2019

Facebook + Instagram Changes in 2019

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I knew I wanted to freelance since I was 16. My favorite subject was art, and while painting was my favorite, I quickly fell in love with graphic design, writing, photography, and all sorts of other ways I could express creativity. What I didn’t know at age 16 was that freelancing was a very viable […]

business

May 8, 2019

How to Get Clients as a Freelancer

woman working at her desk with dogs by her side

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