I’ve been seeing people complain, and then complain some more, about the Instagram algorithm. Their engagement is decreasing by the day, they’re losing followers, and they’re tired of constantly trying to keep up with the changes on popular social media platforms. Businesses, influencers, and just normal, everyday people who use social for fun have been […]

You’ve read plenty of blog posts on how to use social media for your business, but do you have tips on what NOT to do? Here are a few to keep in mind when you’re spending time crafting your content calendar and proofreading those posts before you hit “Publish”: Do NOT use social media solely […]

If you haven’t yet bought into social media for business, I’m hoping this simple story will change your mind. If you don’t use social media to promote your products and services, the very least you can do is provide stellar customer service and ensure your buyers have a fantastic experience with your brand.

This is something I’m clearly passionate about. And if you’re a business owner, you should be, too! Though the reasons to have a blog are endless, here are some of the main ones: