A new month brings fresh opportunities to connect with your ideal customers online. And there are SO MANY fun ways to engage your audience during the fall season. Here is a list of fun holidays for the month of October, followed by a few evergreen content ideas that you should absolutely work into your content plan, too:

National Book Month

National Cyber Security Month

October 4th – Improve Your Office Day

October 5th – Do Something Nice Day

October 10th – World Mental Health Day

October 16th – National Boss’s Day

October 17th – Clean Your Virtual Desktop Day

October 28th – Make a Difference Day

October 28th – First Responders Day

October 29th – National Cat Day

October 29th – National Internet Day

October 30th – National Checklist Day

October 31st – Halloween

A few evergreen ideas for this month:

• What is a frequently asked question you get about your product or service? Record a short Reel answering that question or even do a quick demo or tutorial!

• Tell a story of how you helped a customer/client, creating a “hook” in the beginning of the post or video that speaks to your ideal customer/client’s pain point.
• What is something your ideal customer needs help with in this phase of life? Share a bite-sized tutorial that they would find entertaining or educational.
• Share a thought-provoking opinion about something going on in your industry or niche.
• Create problem-aware content. Boldly state the problem your ideal customer/client is dealing with, expand on why that is a problem for their life/business, and insert your solution.

Happy Creating! If you need help strategizing your social media content for the month or have questions, book a 1:1 consultation with our owner and founder, Hope!