June is here! The summer brings many of our favorite things: wedding season, boating season, patio season, and more! While it may seem like people are a little more unplugged than usual in the summer, it’s still a great time to keep your social media pages active and engaging. When you plan ahead and have a great strategy to reach your customers online, it’s possible to stay active with effective content AND enjoy your summer. Here are some ideas for you to use in June!

June is…

Pride Month

Effective Communications Month

Professional Wellness Month

June 1st is Say Something Nice Day

June 2nd Leave the Office Early Day

June 3rd is National Donut Day

June 4th is National Cheese Day

June 5th is World Environment Day

June 5th-11th is Business Etiquette Week

June 8th is Best Friends Day

June 11th is Making Life Beautiful Day

June 14th is Flag Day

June 15th is Juneteenth

June 19th is Father’s Day

June 21st is First Day of Summer

June 30th is Work From Home Day

June 30th is Social Media Day

As always, ONLY use these national days and content ideas if you can come up with something that’s completely true and relevant to your brand. Before using one of these national days, ask yourself, “Why does my business/brand care about this holiday?”. If you can’t answer that clearly, then skip it! It’s so important to have a personal brand tie-in to every piece of content you share.

Looking for some more evergreen (share anytime – not just in June!) social media content ideas? These are some easy ones you can always fall back on:

• Address a problem that your ideal customer has and provide them with the solution (what you offer!) Discuss why your product/service is the solution.
• Answer a Frequently Asked Question from your ideal customer.
• Provide a free tip or piece of value that will help you build trust with your ideal customer.
• Share a lesson learned throughout your business journey.
• Share a recent business accomplishment that you’re proud of and thank your customers/clients for helping make it possible!
• Share a customer/client testimonial or tell a story of how you helped them. Include a CTA (call to action) that promotes your website or offer.

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