Ahhh, “authentic” is such a trendy word on social media right now, but it’s truly proving to be more and more important in your social media strategy. Everyone is saying “be authentic” on social media, but if you’re wondering HOW to actually do that, I’m here to provide some tips for you. Upping your authenticity […]

As social media becomes more and more “crowded”, engagement can easily decline. When your engagement (likes, comments, shares, saves, and even one-on-one conversations in the DMs) declines, it can be frustrating, to say the least. But I’ve seen WAY TOO MANY people let that frustration get the best of them, causing them to throw in […]

If you’re running a business, you know that social media is SUCH a powerful tool to reach your customers, essentially for free. Yes, it comes with frustrations, algorithm changes, “noise”, and new tools to learn constantly… but where else can you reach THAT MANY people for free every day?! So, take social media as a […]

Gone are the days where you can just make a social media post and ensure 100% of your audience sees it! Social media is changing for the better. One-on-one conversations and HUMAN interaction is REQUIRED. I want to teach you some new ways that you can truly engage with your ideal customer. Think of hashtags […]